Aurora Start

ECOMMERCE DEVELOPMENT + GROWTH

We grow your online store, we grow your business.

We develop and optimise your store, attract customers through advertising and content, and improve conversion and repeat purchases. We start with your business priorities and measure every stage.

Request an audit
Businesses supported
+40
Industries served
12
Luciano Viejo, Aurora Start

01 / CLIENT EXAMPLE / MODA 13

Moda 13.

A complete acquisition system: web development, advertising, social media and email marketing.

Web development
Meta Ads
Social media
Email marketing
THE STARTING POINT

Moda 13 was already running advertising campaigns. With Aurora Start, we began building a system, step by step, to connect the store, content and advertising and support business growth.

  1. 02 / FIRST / THE FOUNDATION

    We built the store.
    The first step towards growth.

    We began by developing their website: an independent store to support the next content and acquisition activities.

    Moda 13 online store: autumn 2026 collection homepage and catalogue navigation

  2. 03 / NEXT / ACQUISITION

    Content with a plan.
    Advertising to extend its reach.

    With the store live, we developed a social media content plan and promoted it through Meta Ads. The brand, products and store began working as part of one connected journey.

    @moda13trece on Instagram (opens in a new tab)

    The brand day to day · recent posts

    Can't see the posts? Open on Instagram

  3. 04 / AS SALES GREW / SCALING

    More sales.
    More room for campaigns to grow.

    From 1 July to 12 October 2026, Moda 13 recorded €15,200 in Shopify online sales. We worked on its catalogue, shopping journey and Meta Ads campaigns to connect its store with customer acquisition.

    We review how the store and campaigns work together to identify where to keep improving the shopping experience and customer acquisition.

    Moda 13's Shopify dashboard showing sales trends, sales channels and average order value

  4. 05 / NOW / SCALING AND REPEAT PURCHASES

    The next sale also
    starts after the purchase.

    Moda 13 is still scaling. We are implementing automated email marketing sequences to support each customer, encourage repeat purchases and increase their value over time.

    Klaviyo post-purchase flow: completed order, six-day delay, draft recommendations email and fourteen-day delay

06 / YOUR BUSINESS / THE NEXT STEP

A system is built step by step.
Let's start where you are.

We review your store and define what your business needs to move forward.

Request an audit

07 / PROJECTS / AURORA START

Brands that have already
taken the next step.

Explore how we turn each business into its own digital experience.

Moda 13

Ecommerce · CRO · Meta Ads

Moda 13.

From 1 July to 12 October 2026, Moda 13 recorded €15,200 in Shopify online sales. We worked on its catalogue, shopping journey and Meta Ads campaigns to connect its store with customer acquisition.

Rotor Avante

B2B and B2C ecommerce · Web development

Rotor Avante.

We reorganised the chemicals and lubricants catalogue and integrated online payments. Rotor Avante now has a corporate website and B2B/B2C store where customers can browse products and complete their purchases online.

White Rose Kids

Children's fashion · Online store

White Rose Kids.

White Rose Kids mainly handled sales manually through Instagram. We designed its ecommerce site, organised its collections and shopping journey, and created an owned channel ready to sell children's clothing across Europe.

Infinit By MA

Accessories · Branding and ecommerce

Infinit By MA.

Branding, ecommerce and copy to communicate the value of Infinit By MA's leather accessories. We structured the store and its SEO foundations to present products to the European market and serve individual buyers and trade customers.

Perfums Arabics

Fragrance · Shopify

Perfums Arabics.

We reorganised Perfums Arabics' Shopify store, catalogue, navigation, product pages and copy. We also worked on shipping and tax settings and provided logistics advice to address commercial and operational friction in the store.

01 / 05
View all projects ↗

08 / HOW WE WORK

We design and develop your digital system.
Built to grow your online store.

There is no single lever for growth. We work on your store, acquisition and optimisation as parts of one strategy.

09 / STORE

A foundation to
sell better.

We develop or improve your ecommerce site to make discovering, choosing and buying straightforward.

  • Mobile and desktop user experience
  • Product pages and navigation
  • Purchase process

10 / ACQUISITION

The right people.
The right message.

We attract traffic through advertising and define the content your strategy needs.

  • Campaigns aligned with your business
  • Content with purpose
  • Consistency between ad and store

11 / OPTIMISATION

More potential in
every opportunity.

We identify friction and work on conversion, repeat purchases and automation.

  • Continuous conversion improvement
  • Recovery and follow-up
  • Customer relationships and repeat purchases

Measurement at every stage.

We analyse what works, where opportunities are lost and what to improve first.

DATA → PRIORITIES → ACTION
Gastón Valentini working on a laptop

12 / STRATEGY IN ACTION

From understanding your business
to improving every element.

We start with your situation to prioritise what the store needs, how to attract customers and where to optimise. Measurement helps us decide the next step.

Contact

13 / WHO IT IS FOR

For brands ready
to move forward.
With the foundations to do it.

You need the operational capacity to fulfil orders and a budget to implement improvements and attract customers.

You are launching your store.

You already have a validated offering and want to turn it into an online store with solid foundations.

Your ecommerce store already sells.

You want to improve what works, resolve friction and take the next step with a clear strategy.

We begin by understanding your stage, resources and priorities.

Request an audit

Discover what your ecommerce business needs to sell more and improve profitability.

We analyse how customers reach your store, what might prevent purchases and how to encourage them to buy again.

In a meeting, we explain the main opportunities, which to prioritise based on your resources and how we can help put them into action.

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